Phase One is the company that produces one of the largest lines of medium format digital backs. They were pioneers in the production of Medium format digital products from the first scanning backs to their newest lineup the IQ series of backs. One of the marketing tools that Phase One uses is the “investment protection policy”, in a nutshell: From the Phase One website.
The program is simple
- Phase One / Schneider Kreuznach lens purchase is protected for 50% of original purchase price for 12 months*
- Phase One camera body purchase is protected for 50% of original purchase price for 12 months*
- Phase One digital back purchase is protected for 90% of original purchase price for 12 months*
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